The 1:Face Watch brand was founded on the principle that the power of consumers can be used to benefit the world. This watch has the power to feed a child, quench a thirst, find a cure, and much more. Each watch is paired with a particular cause, metric, and charity. A fashion accessory with a humanitarian heart. Social responsibility is becoming the banner under which consumers unite. The modern consumer not only wants to purchase a product which benefits them, they want to purchase a product which benefits others as well.