HackLolla Returns in 2012

When we threw open the doors to Lollapalooza’s Official API for last year’s inaugural HackLolla contest we were blown away by the response. Some truly incredible ideas for web and mobile apps to help enhance fans’ fest experiences rolled in, and the winning designers — Switchcam (formerly Veokami) — nailed down a great prize and some priceless press. With the Lolla API, developers can access data on artists, events, stages/venues and updates for the 2012 Festival. Prizes will be awarded for apps that help fans get the most from their Lollapalooza experience before, during and after the Festival.

We were so impressed that we’re bringing back the hack for 2012 with two winning categories: People’s Choice, in addition to the Grand Prize Winner. The winners will get their work blasted to thousands of Lolla fans, and receive 2 VIP Passes to Lollapalooza 2012. The Grand Prize winner will be designated The Official Fan App for Lollapalooza 2012 and also receive 2 VIP passes, in addition to their round trip airfare for two and hotel accommodations to savor their achievement in style.

Got a crazy idea that just might work? Maybe a buddy that’s been working on the next big digital creative achievement? We’d love to see it in action! HackLolla 2012 kicks off today, with a round of submissions and voting to follow. The winners will be announced July 17, 2012. Click Here to see further details, grab your API key and submit your App!